The Best Strategies for Securing the #1 Spot on a General Contractor’s Bid List

July 30, 2024 | 8 min read

Every specialty contractor (SC) wants to be the first choice on a general contractor’s (GC) bid list. It’s like an athlete aiming to be a top pick in a sports draft. Being a go-to subcontractor not only means you get more work, but it also puts your business in the spotlight.

Construction Business Development
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Every specialty contractor (SC) wants to be the first choice on a general contractor’s (GC) bid list. It’s like an athlete aiming to be a top pick in a sports draft. Being a go-to subcontractor not only means you get more work, but it also puts your business in the spotlight.
But getting to that number one spot isn’t about having the lowest bid. It’s about showing you’re reliable, proving the quality of your work, and always delivering on your promises. These are the things that make your bid response stand out to any contractor.

Just as the best players are picked based on their skills, their potential, and what they bring to the team, SCs need to show the quality of their work, their ability to handle the project, and their value to get picked first by GCs.

This guide will give you a game plan to boost your reputation and make you a top pick for general contractors. We’ll talk about how to improve your bidding process, how to use data and technology to your advantage, and how to build strong relationships that set you apart from your competition. Let’s get you ready for the big leagues of subcontracting.

How Specialty Contractors Can Create Standout Bids

Your bid is your resume, and the way you present it can make or break your chances of securing a contract. A well-prepared, professional, and detailed bid is like a candidate who arrives at an interview dressed smartly, makes eye contact, and answers questions confidently. It immediately catches the GC’s attention and sets a positive tone for further interactions.

On the other hand, a hastily prepared bid with errors and missing information is like an unimpressive candidate – it might not even get a second glance from the GC and even worse, it may prevent future bids from being reviewed. In the competitive world of subcontracting, creating standout bids can be the difference between being overlooked and being shortlisted for the project.

Here’s how you can submit bids that make a great first impression, helping you stand out from the competition every time.

  1. Professional Presentation: The bid should be professionally formatted and free of typos. It should be easy to read, with clear headings and bullet points for key information. The use of professional language and tone can also make a positive impression.
  2. Detailed Breakdown: Provide a detailed breakdown of costs and timelines. This shows that you’ve thoroughly understood and planned for the work.
  3. Highlight Experience and Expertise: Use the bid as an opportunity to highlight your company’s experience and expertise. Include examples of past projects that are like the one you’re bidding on.
  4. Value Proposition: Clearly articulate your value proposition. What makes your company the best choice? This could be anything from your skilled workforce to your commitment to safety or your innovative approach.
  5. Follow Instructions: Ensure you follow all the instructions provided in the bid invitation. This includes providing all requested information and adhering to the specified format.
  6. Ask Questions: If anything is unclear in the bid invitation, don’t hesitate to ask questions. This shows that you’re thorough and detail-oriented.
  7. Personalize Your Bid: Personalize your bid to the specific project and client. Show that you’ve taken the time to understand their unique needs and challenges.

By focusing on these areas, you can create bids that not only meet the requirements of the project but also stand out from the competition. Remember, a standout bid is about more than just price—it’s about demonstrating your company’s unique value and capabilities.

How Specialty Contractors Can Use Data in Bidding

Remember the movie Moneyball? The underdog Oakland A’s defied expectations by using data analytics to build a winning team, even with a limited budget. The construction industry hasn’t always been known for embracing such a data-driven approach. But just like Moneyball changed the game for baseball, data analytics can revolutionize construction bidding.

Data provides valuable insights that can inform your bidding strategy. By analyzing historical data, you can understand trends, identify successful bidding patterns, and make more informed decisions. For instance, data can reveal which types of projects and for which GC’s your company has been most successful in winning, which can guide your future bidding decisions.

It can give you a competitive edge in the bidding process, helping you identify the optimal pricing point that maximizes your chances of winning without compromising profitability.

Data can also help mitigate risks associated with bidding. You can identify clients that pose financial risks, jobs that are not profitable, and margins that will ensure you win the job while still making a profit. By recognizing these potential red flags and risks early in the bidding process, you can either address these issues or decide not to bid on a particular project. This proactive approach saves your company time and resources, while preventing costly mistakes.

Collectively, strong business intelligence improves your company’s overall performance. By tracking and analyzing key performance indicators (KPIs), you can identify areas of improvement, implement changes, and measure the effectiveness of these changes. This continuous improvement process can lead to better bidding practices and increased success in winning bids.

Think of data as your MVP in the bidding process.

One electrical subcontractor began implementing advanced data analytics with TopBuilder to select projects and improved their bid success rate by 30%. This also resulted in significant increases in their profit margins.

How to Leverage Technology for Bidding Success

Just like the construction industry hasn’t always embraced a data driven approach it also has a reputation for being slow to adopt modern technologies. This can be a disadvantage for specialty contractors focused on

As a baseball team uses the latest equipment to enhance their game, subcontractors can leverage technology to improve their bidding process.

4 Ways Technology Can Help

1. Streamlining the Bidding Process
In the same way a well-oiled glove can make catching a ball smoother, using technology can make the bidding process more efficient. With TopBuilder, you can manage all your bids in one place, making it easier to keep track of everything. No more juggling multiple spreadsheets or documents – everything you need is just a click away.

2. Enhancing Collaboration
Just like a baseball team needs to work together to win games, your team needs to collaborate effectively to create winning bids. TopBuilder’s features enable real-time collaboration, making it easy for everyone on your team to work together, no matter where they are.

3. Making Data-Driven Decisions
A good coach makes decisions based on player stats and game data. Similarly, TopBuilder provides you with the data you need to make informed decisions about your bids. You can easily track and analyze key metrics, helping you identify trends and make strategic decisions.

4. Improving Client Relationships
Just as maintaining good relationships with fans is important for a baseball team, maintaining good relationships with clients is crucial for subcontractors. TopBuilder’s CRM features help you manage your client relationships more effectively, making it easier to keep track of client communications and ensure nothing falls through the cracks.

Focus on Building Relationships with General Contractors

Just like a baseball team thrives on good chemistry, successful subcontracting relies on building strong relationships with contractors. Here’s how you can hit a home run in this area:

1. Understanding General Contractors
Just as a pitcher needs to understand his catcher to deliver a perfect pitch, you need to understand your contractors’ needs and expectations. This involves understanding their project goals, their working style, and their communication preferences.

2. Consistent Communication
In baseball, constant communication between team members is key to winning games. Similarly, regular and clear communication with your contractors can help build trust and avoid misunderstandings. Keep them updated about your progress, and don’t hesitate to reach out if you have any questions or concerns.

3. Delivering on Promises
Just as a player is only as good as his performance on the field, a subcontractor is judged by their ability to deliver on promises. Ensure that you meet your deadlines and maintain the quality of your work. This will show your contractors that you’re reliable and committed to the project.

4. Negotiating Fairly with GCs
Negotiation is a part of any game, including construction. When negotiating contracts, be fair and transparent. This will help build respect and trust with your contractors.

5. Going the Extra Mile
In baseball, it’s the extra effort that often turns a good player into a great one. Similarly, going the extra mile for your contractors can help strengthen your relationship. This could be anything from helping solve a problem to bringing new ideas to the table.

When you’ve built a great relationship with your general contractor, they’ll feel comfortable discussing project details, concerns, and expectations with you. They trust in your ability to deliver quality work on time and within budget, and they consistently choose you for new projects. They also speak positively about your work to others, potentially leading to new opportunities.

Your Next Step to the Big Leagues

Stepping up your game in the subcontracting world is like gearing up for the big leagues in baseball. It takes practice, strategy, a strong team, and the right tools. That’s where TopBuilder comes in. Our platform is designed to support you at every step of your journey, from managing bids to nurturing client relationships.

With TopBuilder’s construction CRM and proprietary ContractorBI, you’re not just playing the game; you’re changing it. See how we can help you hit a home run in your next bid.